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M Mailchimp alternatives
10 alternatives to Mailchimp from our shortlists and our directory, with prices read on the official pages, their date and 8 free options.
Mailchimp in brief
- What it does: Mainstream email marketing with AI tools.
- Price: Free (250 contacts); paid from $13/month [Source, 2026-10-23]
- Free plan: yes
- HQ country: United States
- Use cases: Newsletter
The 10 alternatives to Mailchimp
Order: first the provisional shortlists of the use cases above, in their order, then the other tools listed in those use cases and in the same category, from A to Z.
| Alternative | Price | Free plan | Why it is listed |
|---|---|---|---|
| beehiiv | Free up to 2,500 subscribers; Lite $49/month billed annually ($59 billed monthly); Pro $95/month billed annually ($109 billed monthly); prices for 1,000 subscribers, rising with list size [Source, 2026-10-20] | yes | Shortlist Newsletter (#1) |
| Kit (ex-ConvertKit) | Free; paid from $33/month [Source, 2026-10-15] | yes | Shortlist Newsletter (#2) |
| Substack | Free; Substack takes 10% of paid subscriptions (+ Stripe fees) [Source, 2026-10-16] | yes | Shortlist Newsletter (#4) |
| MailerLite | Free; paid from $12/month [Source, 2026-10-15] | yes | Shortlist Newsletter (#5) |
| ActiveCampaign | Starter $15/month billed annually; Plus $49; Pro $79; Enterprise $145; prices for 1,000 contacts [Source, 2026-10-21] | not in our reading | Listed in Newsletter |
| AWeber | From $12.5/month billed annually; 14-day free trial [Source, 2026-10-22] | no, free trial only | Listed in Newsletter |
| Bento | From $29/month; 30-day free trial [Source, 2026-10-22] | no, free trial only | Listed in Newsletter |
| Buttondown | Paid plans from $9/month [Source, 2026-10-15] | not in our reading | Listed in Newsletter |
| Campaign Monitor | Free; paid from €10.8/month billed annually [Source, 2026-10-22] | yes | Listed in Newsletter |
| CleverReach | Free; paid from $13.5/month billed annually [Source, 2026-10-22] | yes | Listed in Newsletter |
- Price: Free up to 2,500 subscribers; Lite $49/month billed annually ($59 billed monthly); Pro $95/month billed annually ($109 billed monthly); prices for 1,000 subscribers, rising with list size [Source, 2026-10-20]
- Free plan: yes
- HQ country: United States. source
- Official site ↗
- Price: Free; paid from $33/month [Source, 2026-10-15]
- Free plan: yes
- HQ country: United States. source
- Official site ↗
- Price: Free; Substack takes 10% of paid subscriptions (+ Stripe fees) [Source, 2026-10-16]
- Free plan: yes
- HQ country: United States. source
- Official site ↗
- Price: Free; paid from $12/month [Source, 2026-10-15]
- Free plan: yes
- HQ country: United States. source
- Official site ↗
- Price: Starter $15/month billed annually; Plus $49; Pro $79; Enterprise $145; prices for 1,000 contacts [Source, 2026-10-21]
- Free plan: not in our reading
- HQ country: United States. source
- Official site ↗
- Price: From $12.5/month billed annually; 14-day free trial [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: United States. source
- Official site ↗
- Price: From $29/month; 30-day free trial [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: to be verified.
- Official site ↗
- Price: Paid plans from $9/month [Source, 2026-10-15]
- Free plan: not in our reading
- HQ country: United States. source
- Official site ↗
- Price: Free; paid from €10.8/month billed annually [Source, 2026-10-22]
- Free plan: yes
- HQ country: United States. source
- Official site ↗
- Price: Free; paid from $13.5/month billed annually [Source, 2026-10-22]
- Free plan: yes
- HQ country: Germany (EU). source
- Official site ↗
Free options
Tools with a free plan according to our reading of their pricing page. Free trials are not counted.
| Tool | Price | Checked on |
|---|---|---|
| beehiiv | Free up to 2,500 subscribers; Lite $49/month billed annually ($59 billed monthly); Pro $95/month billed annually ($109 billed monthly); prices for 1,000 subscribers, rising with list size [Source, 2026-10-20] | 2026-10-20 |
| Kit (ex-ConvertKit) | Free; paid from $33/month [Source, 2026-10-15] | 2026-10-15 |
| Substack | Free; Substack takes 10% of paid subscriptions (+ Stripe fees) [Source, 2026-10-16] | 2026-10-16 |
| MailerLite | Free; paid from $12/month [Source, 2026-10-15] | 2026-10-15 |
| Campaign Monitor | Free; paid from €10.8/month billed annually [Source, 2026-10-22] | 2026-10-22 |
| CleverReach | Free; paid from $13.5/month billed annually [Source, 2026-10-22] | 2026-10-22 |
| Curated | Free up to 1,500 subscribers; paid from $39/month [Source, 2026-10-22] | 2026-10-22 |
| EmailOctopus | Free, from $9/month [Source, 2026-10-15] | 2026-10-15 |
FAQ
What is the best alternative to Mailchimp?
We don't name a winner without verified reviews. In our provisional shortlists, the closest alternatives are beehiiv, Kit (ex-ConvertKit), Substack. The full list on this page gives each price with its source and date.
Is there a free alternative to Mailchimp?
Yes, according to our reading of the official pricing pages: beehiiv, Kit (ex-ConvertKit), Substack, MailerLite, Campaign Monitor, CleverReach, Curated, EmailOctopus. Check the limits of each free plan before you switch.
How much does Mailchimp cost?
Free (250 contacts); paid from $13/month (checked 2026-10-23).
Has AIGrowthRank tested these tools?
No. Features and prices come from the official pages and from our data. Verified user reviews will rank these tools once they come in.
Go further
- Use case: Newsletter
- All alternatives pages
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