Home › Use cases › Analytics & growth
📊 Analytics & growth
See which content gains followers, not just views.
- 1
M
Metricool ✓ CompliantMulti-network scheduling and analytics.
Price : Free; paid from €16/month ($20) [Source, 2026-10-15], 0 verified reviews - provisional ranking.
- 2
I
Iconosquare ✓ CompliantInstagram/LinkedIn analytics and reporting for brands and agencies.
Price : Free (2 profiles, 10 posts/month per profile); Starter from €9/month billed annually; Launch from €33/month billed annually; Scale from €69/month billed annually; 14-day trial [Source, 2026-10-20], 0 verified reviews - provisional ranking.
- 3
S
Socialinsider ✓ CompliantSocial media benchmarking and competitive analytics.
Price : Adapt $82/month ($990/year); Optimize $124/month; Predict $199/month (billed annually); Enterprise on quote; 14-day trial [Source, 2026-10-19], 0 verified reviews - provisional ranking.
- 4
R
ReelRise ✓ CompliantAI analysis of short videos before posting, account audit.
Price : From $9.99/month [Source, 2026-10-15], 0 verified reviews - provisional ranking.
- 5
C
Claude ✓ CompliantAnthropic's AI assistant, strong at long-form writing and document analysis.
Price : Free; Pro $17/month billed annually ($20 billed monthly); Max from $100/month [Source, 2026-10-16], 0 verified reviews - provisional ranking.
137 relevant tools for this use case, 5 ranked (provisional), 10 general AI, 123 specialised, 35 with a free plan
General-purpose AI: how to use them here 10
Analyse your stats exports (CSV), compute rates (follows/views), spot what works and suggest tests. Use your own data only.
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
ChatGPT
✓ CompliantAll-rounder: writing, web search, image generation, custom GPTs, file analysis.
For this use case : Data analysis runs code on your CSV and produces charts.
Prompt for ChatGPT
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Claude
✓ CompliantStrong at nuanced long-form writing, document analysis, artifacts (mini pages, HTML tools) and MCP connectors to drive other tools.
For this use case : Can build a small interactive dashboard (artifact) from your export.
Prompt for Claude
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Gemini
✓ CompliantBuilt into Google (Docs, Gmail, YouTube); accepts videos and YouTube links to analyse them.
Prompt for Gemini
[Attach your video, file or paste the YouTube link if relevant.] Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Grok
✓ CompliantReal-time access to X posts: ideal to spot trends and conversations.
Prompt for Grok
Based on recent X posts in my niche: Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Perplexity
✓ CompliantWeb research with cited sources: ideal to fact-check and study a market.
Prompt for Perplexity
Research with cited sources, then: Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Microsoft Copilot
✓ CompliantBuilt into Windows, Edge and Microsoft 365 (Word, Excel, PowerPoint depending on plan).
For this use case : Handy if your stats live in Excel.
Prompt for Microsoft Copilot
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Mistral Le Chat
✓ CompliantMistral AI's French assistant, fluent in French, with web search.
Prompt for Mistral Le Chat
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
DeepSeek
✓ CompliantFree, solid reasoning; avoid for sensitive client data.
Prompt for DeepSeek
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Manus
✓ CompliantAutonomous agent: chains research, writing and file or page creation.
Prompt for Manus
Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Kimi
✓ CompliantVery long context: analyses large documents or exports.
For this use case : Handles very large exports thanks to its long context.
Prompt for Kimi
[Paste the full export.] Here's the export of my last 30 posts: [CSV]. Compute engagement rate and follow rate per post, rank them, identify 3 traits of the best and 3 mistakes of the worst, then propose 3 tests for next month. Flag if the sample is too small.
Specialised tools 123
Unranked, alphabetical. They will enter the ranking with verified reviews.
AgencyAnalytics
Analytics & researchCAClient reports and dashboards for marketing agencies.
Agorapulse
Analytics & researchFRSocial media management: inbox, scheduling, ROI.
Ahrefs
SEO & AI searchSGSEO suite: keywords, backlinks, site audit, rank tracking and visibility in AI search.
Albacross
ProspectingSEIdentifies companies visiting your website and automates outreach.
AlsoAsked
SEO & AI searchResearch of Google's "People also ask" questions to find content topics.
Amplitude
Analytics & researchUSProduct and web analytics, A/B testing and session replays.
Apify
Agents & automationCZMarketplace of web scraping and automation tools (Actors).
Awario
ProspectingCYBrand monitoring: tracks mentions across the web and social.
Babbar
SEO & AI searchFRSEO tool for link and authority analysis, with internal linking data.
Birch
Ad creativesAutomation and rules to manage Meta, Google, TikTok and Snapchat campaigns (formerly Revealbot).
Brand24
Analytics & researchPLBrand mention monitoring across web and social.
Brandwatch
Analytics & researchGBSocial listening, consumer intelligence and social media management.
Browse AI
Agents & automationCANo-code website data scraping and monitoring.
BuzzSumo
Analytics & researchFinds the most shared content, plus monitoring and journalist contacts.
Cocolyze
SEO & AI searchFRSEO tool: site audit, rank tracking, keywords and competitor analysis.
Cometly
Analytics & researchUSMarketing attribution: ties revenue and pipeline to campaigns, channels and ads.
Common Room
ProspectingAggregates buying signals (website, community, social) to spot prospects and prioritise outreach.
Contentsquare
Analytics & researchFRWebsite and app experience analytics: heatmaps, sessions, journeys (includes Hotjar).
Coupler.io
Analytics & researchUSCollects and organises marketing, sales and finance data to build reports and dashboards.
DashThis
Analytics & researchCAAutomated marketing reports for agencies: 30+ tools connected into client-ready dashboards.
Data Studio (ex-Looker Studio)
Analytics & researchUSGoogle's interactive dashboards and reports, formerly Looker Studio.
Databox
Analytics & researchUSDashboards and reports that combine marketing and sales data.
Dealfront
ProspectingDEIdentifies companies visiting your website, with contact data for B2B prospecting.
Emplifi
YouTube, TikTok, XUSEnterprise social media management and customer experience.
Evercopy
SEO & AI searchAI content platform.
Evertune
SEO & AI searchTracks and manages your brand's presence in AI answers, through to ad retargeting.
Exolyt
Analytics & researchFITikTok analytics and social listening.
Exploding Topics
Analytics & researchSpots fast-growing topics and trends before they peak.
Fanpage Karma
Analytics & researchDESocial media profile analytics, reports, publishing and inbox.
Fathom Analytics
Analytics & researchCAPrivacy-friendly website analytics, without cookies.
Favikon
Analytics & researchFRAI search and ranking of creators and influencers on LinkedIn, Instagram, TikTok and YouTube.
Fedica
YouTube, TikTok, XSocial media publishing and stats, with audience analysis on X.
Felo
AI assistantsMultilingual AI search, with creation of slides, mind maps and documents.
Funnel
Analytics & researchSEMarketing data platform that centralises and cleans data for reporting, measurement and AI tools.
Glimpse
Analytics & researchUSExtension and tool that track search trends and spot growing topics.
Gong
CRM & productivityILAnalyses sales calls and emails to track deals and forecast revenue.
Google Analytics
Analytics & researchUSGoogle's free tool to measure website or app traffic and conversions.
Google Trends
Analytics & researchUSGoogle and YouTube search trends, free.
Haloscan
SEO & AI searchSEO tool for keyword analysis, rank tracking and competitor research.
Heepsy
Analytics & researchESInfluencer search engine for Instagram, TikTok and YouTube, with audience data.
Hootsuite
Instagram & schedulingCASocial media management suite for teams.
HypeAuditor
Analytics & researchUSAudience audits and fake-follower detection.
Hyros
Analytics & researchUSAd tracking and attribution to see which ads actually drive sales.
Insight7
Analytics & researchAutomatic analysis of customer, sales and research calls, with AI coaching.
JustCopy.ai
Sites, landing & formsBuilds and deploys websites and apps from a plain-language description.
Kagi
AI assistantsUSPaid ad-free search engine, with an AI assistant.
Keyhole
Analytics & researchSocial listening and PR intelligence on one platform.
Keyword Insights
SEO & AI searchGBKeyword clustering, briefs and content to build topical authority.
Keywords Everywhere
SEO & AI searchINBrowser extension that shows search volumes and related keywords on Google and other sites.
Kolsquare
Analytics & researchFRInfluencer marketing platform: creator search, campaigns and results tracking.
KrispCall
CRM & productivityCloud telephony with AI: calls, SMS and CRM integrations.
Later
Instagram & schedulingUSInstagram scheduling, link in bio, analytics.
Lead Forensics
ProspectingGBIdentifies companies visiting your website, with decision-maker contact details.
Liner
AI assistantsKRAI research assistant with sources, for research and writing.
LLMrefs
SEO & AI searchTracks your brand's visibility, rank and citations across AI engines.
Lucid Engine
SEO & AI searchFRFrench tool to analyse and optimise visibility in generative AI.
Mangools
SEO & AI searchSKSimple SEO tools: KWFinder for keywords, rank tracking, backlinks and SERP.
Matomo
Analytics & researchNZOpen-source web analytics, hosted or self-hosted, an alternative to Google Analytics.
Meltwater
Analytics & researchMedia monitoring, social listening and AI answer tracking for brands.
Mention
Analytics & researchFRMonitors mentions of your brand on the web and social media, with alerts.
Mentionlytics
Analytics & researchTracks mentions of your brand on social, in the news and in AI answers.
Microsoft Clarity
Analytics & researchUSFree Microsoft tool: heatmaps and session recordings.
Mixpanel
Analytics & researchProduct analytics: events, funnels, retention and cohorts.
Modash
Instagram & schedulingEEInfluencer discovery and analytics.
Motion (créas)
Ad creativesCreative performance analytics for ads.
Moz
SEO & AI searchUSSEO tools: keywords, backlinks, site audit and local SEO.
NapoleonCat
Instagram & schedulingPLManagement of comments and messages on social media, with auto-moderation and stats.
Not Just Analytics
Analytics & researchITSimple Instagram analytics, including public accounts.
Octoboard
Analytics & researchIENo-code marketing and ecommerce analytics: automated reports and a white-label client portal.
Octolens
LinkedInDESocial listening: tracks brand mentions on Reddit, X, LinkedIn and other platforms.
Otterly
SEO & AI searchTracks brand mentions and citations in ChatGPT, Perplexity and Google AI Overviews.
Peec AI
SEO & AI searchDEAnalyses your brand's visibility in ChatGPT, Perplexity and Gemini.
Pirsch
Analytics & researchDECookie-free website analytics, hosted in Germany.
Pitchbox
SEO & AI searchOutreach platform for link building and digital PR.
Piwik PRO
Analytics & researchPLWeb analytics platform focused on GDPR compliance.
Plausible
Analytics & researchEESimple cookieless web analytics, EU-hosted.
Porter Metrics
Analytics & researchUSMarketing reporting and automation from Claude or ChatGPT, with 25+ connected data sources.
PostHog
Analytics & researchUSOpen-source product suite: analytics, session replays, feature flags and A/B tests.
Postly
YouTube, TikTok, XUSSocial publishing, blog, email, WhatsApp and ads in one workspace.
Preview
YouTube, TikTok, XInstagram feed planning, scheduling and analytics.
Profound
SEO & AI searchAI marketing platform: what your customers ask AI, and agents to act on it.
RB2B
ProspectingIdentifies US visitors to your website and sends their LinkedIn profile to Slack.
Reportz
Analytics & researchRSMarketing KPI dashboards and automated reports, white-labelled for agencies.
Rival IQ
Analytics & researchUSCompetitive social media analytics against competitors.
Salespeak Website Grader
SEO & AI searchTracks how AI agents crawl your site and send you traffic.
Screaming Frog
SEO & AI searchGBWebsite crawler (SEO Spider) for technical SEO audits.
Scrunch
SEO & AI searchUSMonitors your brand in AI search and delivers content to AI agents.
SE Ranking
SEO & AI searchGBSEO suite: rank tracking, keywords, audit, backlinks and reports.
Semrush
Analytics & researchUSSEO and marketing suite with AI content tools.
Seobility
SEO & AI searchDESEO tool: site audit, rank tracking and backlink analysis.
Similarweb
Analytics & researchILWebsite traffic and competitor analysis.
Simple Analytics
Analytics & researchNLPrivacy-friendly website analytics, without cookies.
Sistrix
SEO & AI searchDESEO toolbox: visibility index, keywords, links and competitor tracking.
Social Blade
Analytics & researchUSPublic stats for YouTube, TikTok, Instagram, X.
Social Status
Analytics & researchAUSocial media, influencer and ad analytics and reports.
Sotrender
YouTube, TikTok, XPLAnalyses, benchmarks and reports your social media performance.
SparkToro
Analytics & researchUSAudience research: where your audience hangs out.
Sprout Social
Analytics & researchUSPro social media suite: publishing, listening, analytics.
SpyFu
SEO & AI searchUSAnalyses your competitors' SEO and Google Ads keywords.
Squirrly SEO
SEO & AI searchGBSquirrly by AISQ: WordPress SEO assistant extended to AEO, GEO and marketing.
Success.ai
ProspectingUSB2B lead database and email outreach automation.
Superads
Ad creativesAI analysis of ad creative performance (Meta, TikTok, Google).
Supermetrics
Analytics & researchFIMarketing data platform: pulls your campaign data into the reporting tool or AI assistant you already use.
Swello
Instagram & schedulingFRSocial media management tool: scheduling, stats and monitoring.
Swydo
Analytics & researchNLAutomated client reports, dashboards and KPI monitoring for agencies (Google Ads, SEO, social media).
Syften
Analytics & researchPLKeyword alerts across Reddit, X, Hacker News, forums and communities.
Taja
Video & ReelsUSTurns a video into shorts, blog posts and scheduled social posts.
Talkwalker
Analytics & researchLUSocial listening and media monitoring with AI analysis.
Texta
SEO & AI searchTracks your brand's mentions, citations and share of voice in ChatGPT, Gemini, Perplexity and Google AI Overviews.
Triple Whale
Analytics & researchUSEcommerce analytics and ad attribution for Shopify stores.
TubeBuddy
YouTube, TikTok, XUSYouTube optimisation extension (SEO, thumbnail A/B tests).
Two Minute Reports
Analytics & researchINMarketing reporting for agencies in Google Sheets and Data Studio.
Ubersuggest
SEO & AI searchNeil Patel's SEO tool: keyword research, competitor analysis and site audit.
Umami
Analytics & researchOpen-source, privacy-friendly web and product analytics.
Upfluence
Analytics & researchUSInfluencer and affiliate marketing platform for ecommerce.
vidIQ
YouTube, TikTok, XUSYouTube growth: ideas, keywords, scores, AI.
ViewStats
YouTube, TikTok, XYouTube analytics and ideas (MrBeast team).
Visibrain
Analytics & researchFRFrench social listening and crisis monitoring tool.
Vista Social
Instagram & schedulingSocial media management with AI and multi-network scheduling.
Whatagraph
Analytics & researchNLAutomated marketing reports from ad and analytics data.
Windsor.ai
Analytics & researchCHNo-code connectors that send data from 350+ marketing sources to Looker Studio, BigQuery, Google Sheets or an AI assistant.
Yoodli
Analytics & researchAI roleplays to train sales teams and onboarding.
Zoho Social
Instagram & schedulingINZoho's social media management: scheduling, monitoring and stats.
Free options 35
Budget picks
M Metricool
Free; paid from €16/month ($20)
R ReelRise
From $9.99/month
I Iconosquare
Free (2 profiles, 10 posts/month per profile); Starter from €9/month billed annually; Launch from €33/month billed annually; Scale from €69/month billed annually; 14-day trial
Ready-to-use prompt
Here are the stats of my last 30 posts (date, format, topic, views, saves, shares, profile visits, follows): [CSV]. Compute the follow rate (follows/views), rank the top 5 and bottom 5, find what the top posts have in common and suggest 5 next posts. Flag it if the sample is too small to conclude.
ToS pitfalls
- Using your own data (exports, official API): OK.
- Tools that scrape other accounts' data: avoid.
FAQ
What is the best AI tool for analytics & growth?
There are no verified reviews yet, so this ranking is provisional (editorial order). Current shortlist: Metricool, Iconosquare, Socialinsider, ReelRise, Claude. See the methodology for how reviews will rank them.
Is there a free option?
Our free pick is Metricool (Free; paid from €16/month ($20)).
Which tools break Instagram/LinkedIn rules for this use case?
Using your own data (exports, official API): OK. Tools that scrape other accounts' data: avoid.
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