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S Semrush alternatives
10 alternatives to Semrush from our shortlists and our directory, with prices read on the official pages, their date and 2 free options.
Semrush in brief
- What it does: SEO and marketing suite with AI content tools.
- Price: Free (limited); SEO €134/month (€112.52/month billed annually); SEO + AI Search €190/month (€158.40 billed annually); teams plan €286/month (€238 billed annually) [Source, 2026-10-19]
- Free plan: yes
- HQ country: United States
- Use cases: Keyword and topic research, Rank tracking, Technical SEO audits
The 10 alternatives to Semrush
Order: first the provisional shortlists of the use cases above, in their order, then the other tools listed in those use cases and in the same category, from A to Z.
| Alternative | Price | Free plan | Why it is listed |
|---|---|---|---|
| Ahrefs | From €27/month [Source, 2026-10-22] | not in our reading | Shortlist Keyword and topic research (#2) |
| Haloscan | Free; paid from €59/month [Source, 2026-10-22] | yes | Shortlist Keyword and topic research (#3) |
| Ranxplorer | From €32/month excl. VAT billed annually; 7-day free trial [Source, 2026-10-22] | no, free trial only | Shortlist Keyword and topic research (#4) |
| Keyword Insights | From $58/month; 7-day trial for $1 [Source, 2026-10-22] | no, free trial only | Shortlist Keyword and topic research (#5) |
| AccuRanker | From €224/month [Source, 2026-10-22] | not in our reading | Shortlist Rank tracking (#1) |
| Nightwatch | From €79/month billed annually; 14-day free trial [Source, 2026-10-22] | no, free trial only | Shortlist Rank tracking (#2) |
| Monitorank | From €40/month excl. VAT; 10 keywords free for life [Source, 2026-10-22] | not in our reading | Shortlist Rank tracking (#3) |
| Cocolyze | From $49.99/month billed annually ($69.99 billed monthly) [Source, 2026-10-22] | not in our reading | Shortlist Rank tracking (#4) |
| SERPROBOT | $4.99/month per robot (75 keywords tracked daily); 14-day free trial [Source, 2026-10-22] | no, free trial only | Shortlist Rank tracking (#5) |
| Screaming Frog | Free up to 500 URLs; paid licence beyond that [Source, 2026-10-22] | yes | Shortlist Technical SEO audits (#1) |
- Price: From €27/month [Source, 2026-10-22]
- Free plan: not in our reading
- HQ country: Singapore. source
- Official site ↗
- Price: Free; paid from €59/month [Source, 2026-10-22]
- Free plan: yes
- HQ country: to be verified.
- Official site ↗
- Price: From €32/month excl. VAT billed annually; 7-day free trial [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: France (EU). source
- Official site ↗
- Price: From $58/month; 7-day trial for $1 [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: United Kingdom. source
- Official site ↗
- Price: From €224/month [Source, 2026-10-22]
- Free plan: not in our reading
- HQ country: Denmark (EU). source
- Official site ↗
- Price: From €79/month billed annually; 14-day free trial [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: to be verified.
- Official site ↗
- Price: From €40/month excl. VAT; 10 keywords free for life [Source, 2026-10-22]
- Free plan: not in our reading
- HQ country: France (EU). source
- Official site ↗
- Price: From $49.99/month billed annually ($69.99 billed monthly) [Source, 2026-10-22]
- Free plan: not in our reading
- HQ country: France (EU). source
- Official site ↗
- Price: $4.99/month per robot (75 keywords tracked daily); 14-day free trial [Source, 2026-10-22]
- Free plan: no, free trial only
- HQ country: to be verified.
- Official site ↗
- Price: Free up to 500 URLs; paid licence beyond that [Source, 2026-10-22]
- Free plan: yes
- HQ country: United Kingdom. source
- Official site ↗
Free options
Tools with a free plan according to our reading of their pricing page. Free trials are not counted.
| Tool | Price | Checked on |
|---|---|---|
| Haloscan | Free; paid from €59/month [Source, 2026-10-22] | 2026-10-22 |
| Screaming Frog | Free up to 500 URLs; paid licence beyond that [Source, 2026-10-22] | 2026-10-22 |
FAQ
What is the best alternative to Semrush?
We don't name a winner without verified reviews. In our provisional shortlists, the closest alternatives are Ahrefs, Haloscan, Ranxplorer. The full list on this page gives each price with its source and date.
Is there a free alternative to Semrush?
Yes, according to our reading of the official pricing pages: Haloscan, Screaming Frog. Check the limits of each free plan before you switch.
How much does Semrush cost?
Free (limited); SEO €134/month (€112.52/month billed annually); SEO + AI Search €190/month (€158.40 billed annually); teams plan €286/month (€238 billed annually) (checked 2026-10-19).
Has AIGrowthRank tested these tools?
No. Features and prices come from the official pages and from our data. Verified user reviews will rank these tools once they come in.
Go further
- Use case: Keyword and topic research
- Use case: Rank tracking
- Use case: Technical SEO audits
- All alternatives pages
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